The Women Behind Parampora
Two Founders, One Vision
Parampora was born from a simple belief — that India's handwoven heritage deserves a global stage, and that the women who keep these crafts alive deserve dignity, income and recognition.
Founder
Anu Vashishtha
Anu leads Parampora's vision and sourcing - travelling to weaving clusters across India to bring rare, authentic handlooms directly to you. Her mission is to make sure the artisan's story is never lost between the loom and the wardrobe.
A saree is not just cloth - it is a woman's memory, woven to last.
Founder
Pallavi Nishant Vashishtha
Pallavi drives the brand's design, community and women-empowerment programmes — building livelihoods for women artisans and reseller-entrepreneurs, so that tradition becomes a path to independence.
When a woman earns, an entire family rises.
Our Purpose
Weaving Empowerment
Every drape you buy supports women artisans and weaver families across India — fair wages, safe work, and a future woven by their own hands.